Glossary Web & HTTP

SERP

A SERP, or search engine results page, is the page a search engine shows in response to a query.

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In more detail

Each organic result shows a title, a URL breadcrumb and a snippet. Previewing how your title and description will be truncated on desktop and mobile helps you write ones that read well.

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See also

  • Glossary Meta description and title tag
    The title tag and meta description are the page title and summary that search engines often show as the blue headline and the snippet.
  • Glossary Canonical URL
    A canonical URL is the preferred address of a page when several URLs show the same content, declared with `<link rel="canonical">`.
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